Category: Podcast

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EP300: Liz Ulmer, Director of Stage Rights, Sony Music Publishing

Liz Ulmer is a theatrical management professional based in NYC with over 16 years of producing and administrative experience.

She works as the Director of Stage Rights at Sony Music Publishing where she handles music licensing for Broadway shows such as MJ the Musical, The Outsiders, Ain’t Too Proud: The Temptations Musical, and Moulin Rouge, as well as various live stage events throughout the world.

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EP298: Chris Hogg, Chief Revenue Officer, Lotame

Chris uses his 20+ years of data, digital identity, and technology expertise as CRO at Lotame. He is a globally experienced senior leader with a track record of establishing and delivering commercial growth across EMEA markets and was instrumental in Lotame’s European rollout of Panorama ID – one of the leading cookieless identity solutions solving both publisher and marketer challenges on data connectivity, activation and collaboration. As an industry heavyweight, Chris is highly proficient in understanding client’s needs to establish partnerships with enterprise marketers, digital advertising agencies, media companies, and technology vendors.

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EP297: James Cornish, SVP of International Sales & Partnerships, Vevo

James Cornish is SVP of International Sales & Partnerships for Vevo. With over 20 years of experience in selling digital media, he is responsible for managing and growing Vevo’s sales partnerships across its international territories. Prior to Vevo, James worked for Virgin Media and Fox Interactive Media.

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EP294: Malcolm Bruce, Musician and Composer

Composer, singer-songwriter and multi-instrumentalist Malcolm Bruce has toured, performed, recorded and appeared on records with some of the biggest names in music including Little Richard, Elton John, Eric Clapton, Ginger Baker, Dr John, Steve Cropper, Joe Satriani, Joe Bonamassa, Bill Ward and Ozzy Osbourne (Black Sabbath), Simon Phillips (Toto, The Who, Jeff Beck), Leslie West and Corky Laing (Mountain), Tony Butler and Mark Brzezicki (Big Country) and his father the late Jack Bruce of Cream.

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EP292: Margaret Molloy, Global Chief Marketing Officer, Siegel+Gale

As a strategic, business-minded B2B marketer, Margaret drives innovative strategies that grow company profit, profile, and pride. Said simply, “marketing is in my DNA”—an unexpected statement from a farmer’s daughter and immigrant, but it was on her family’s dairy farm in Ireland where she learned the value of hard work, keeping promises, and a commitment to community and connection—the same values that are essential to top-performing brands and businesses.

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EP291: Brian O’Kelley, CEO and Founder, Scope3

Brian O’Kelley is CEO and co-founder of Scope3, leading the decarbonization of the media and advertising industry.

A respected entrepreneur and executive with a track record of building companies that have defined and led multi-billion dollar categories, Brian was the co-founder and CEO of AppNexus through its $1.6B sale to AT&T in 2018. He co-founded Waybridge, a supply chain technology company, and served as CTO of Right Media through its successful acquisition by Yahoo. Brian is an active board member of LiveRamp (RAMP), Tech:NYC, and the IAB Tech Lab, and is an executive producer of the Wonderstruck podcast.

Credited with the invention of programmatic advertising and the online ad exchange, Brian is deeply committed to technology-driven innovations that benefit society while improving the health of the planet.

Brian has been named to Crain’s 40 Under 40, Adweek 50 and Silicon Alley 100 lists, holds multiple patents, and was recognized as an E&Y Entrepreneur of the Year in the New York region in 2012. Brian was an early supporter of Girls Who Code and Moms First and is deeply committed to making the technology industry more inclusive.

Brian has a B.S.E. in Computer Science from Princeton University. He lives in Brooklyn with his wife, two daughters, and two cats.

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EP287: Jonathan Gudai, Co-founder and CEO, Adomni

Jonathan Gudai is the co-founder and CEO of Adomni.com – a leading platform for digital advertising on screens in the real world. He is passionate about driving innovation to deliver performance marketing results through technology and enhanced creative content on-screen. He sees a world where social media advertising, video advertising and digital out of home advertising converge for performance and brand marketers.

Jonathan serves on the board of directors of the DPAA (Digital Place Based Advertising Association) and the Innovation Committee of the OAAA (Outdoor Advertising Association).

He also is the creator of Shoutable, a platform that brings together social media and digital out of home.

He has written numerous articles for national and industry publications, educating the world on the power of programmatic digital out of home advertising and the future of the industry.

Prior to Adomni, Jonathan spent most of his career in the eCommerce and Adtech sectors – with 20+ years in web and mobile software development.

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EP286: Jonathan Greenblatt, CEO & National Director of the Anti-Defamation League

Jonathan is a seasoned CEO with leadership experience in managing complex organizations in business, government and nonprofit environments.

He currently serves as CEO of ADL, the oldest anti-hate organization in the world and one of the longest standing civil rights groups in the US. Since joining in 2015, Jonathan has transformed the agency by modernizing its operations, innovating its products, overhauling its governance, increasing its revenue and enhancing its impact. He has been named to the list of Top 50 Nonprofit Leaders by the Nonprofit Times in 2016, 2017, 2018, 2019, 2020, 2021 and 2022.

Jonathan has launched and led successful high-growth companies and worked in senior positions at several public companies. In these roles, Jonathan has achieved multiple exits (IPO, trade sales) while generating shareholder value and social impact. He is the co-founder of Ethos Water (acquired by Starbucks Coffee Company, 2005); founder of All for Good (acquired by Points of Light, 2011); former CEO of GOOD Worldwide; and former VP, Consumer Products at REALTOR.com (IPO, 1999; acquired by News Corp, 2014).

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EP285: Ed Horne, President, 160over90

Ed Horne is the President of 160over90. In this role, he is responsible for managing all aspects of the business, and for setting the foundation for 160over90’s global growth strategy across all forms of culture. A key element of his role is to help establish and build relationships with major global clients, as they seek to utilize all areas of culture as a business-building platform.

Ed has more than 25 years of experience as an executive in the marketing industry, having started his career in advertising.

Prior to joining Endeavor, he spent 15 years at the National Hockey League leading the business side of professional hockey. At the NHL, he was involved in and oversaw the majority of the global NHL business, including marketing, sponsorship, media, licensing, communications, fan development and events.

Some of Ed’s most notable professional moments include helping to negotiate the first-ever Super Bowl halftime show sponsorship; helping Amazon Alexa normalize voice technology through TV and film integration; and playing a primary role in creating the partnership with the IOC and relevant NOCs and NGBs that saw NHL players participate in the Olympic Winter Games.

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EP283: Miha Mikek, CEO, Celtra

Slovenian entrepreneur and CEO of Celtra, Miha Mikek founded a creative development and serving platform for mobile advertising that became a pioneer of mobile advertising technology. Today, the company provides cloud-based Creative Automation software for creative and marketing teams to collaborate, design and deliver digital campaigns across the ever-growing media ecosystem. Powering 400+ creative teams and 2/3 of Fortune 500 companies, brands and publishers alike use Celtra to transform their creative production and collaboration. Miha was recognized with several business leadership awards in Europe and honored as a 2012 Rising Star by Babson College. He lives with his wife Maja, Celtra’s co-founder, and two kids in Geneva, Switzerland.

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EP282: Sophie Devonshire, CEO, The Marketing Society

Sophie is an experienced business leader, entrepreneur, marketer and bestselling author who has worked in and with multinational companies, successful start-ups and agencies. An ‘acceleration addict’ she is constantly curious about how to speed up success.
Her book on leadership ‘Superfast: Lead at Speed’ was published by John Murray Press and was shortlisted for Business Book of the Year as well as getting to a no.1 spot on Amazon.

Sophie is an acclaimed keynote speaker, talking to organisations and at events regularly. Her highly creative and commercial approach comes from a career which began with classic management training at Procter & Gamble and then Coca-Cola. She later moved agency-side with Leo Burnett in the Middle East and Interbrand in London.

She has personal experience of being a successful entrepreneur, setting up her own award-winning e-commerce business in the middle of the recession which she sold before running a luxury gifts business. Her most recent role has been as CEO of The Caffeine Partnership, a unique business consultancy which helps leaders to work with purpose and pace, where she has worked with impatient business leaders across the world.

In July 2020 Sophie became the new CEO of The Marketing Society, a global community of senior marketers whose purpose is to empower brave leaders.

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EP281: Sir John Hegarty, Advertising Industry Legend

World-renowned creator of legendary ad campaigns for Levi’s, Lego, and Audi, among others, Sir John Hegarty is Chairman & Worldwide Creative Director of Bartle Bogle Hegarty (BBH) where he presides over one of the most successful and creatively acclaimed agencies.

Sir John started in advertising as a junior Art Director at Benton and Bowles, London, in 1965. He almost finished in advertising 18 months later, when they fired him. He joined a small ‘going places’ Soho agency, John Collings & Partners. They did – out of town.

In 1967 he joined the Cramer Saatchi consultancy which became Saatchi & Saatchi in 1970, where he was a founding shareholder. One year later he was appointed Deputy Creative Director.

Sir John left in 1973 to co-found TBWA, London, as Creative Director. The agency was the first to be voted Campaign magazine’s Agency of the Year in 1980.

He left in 1982 to start Bartle Bogle Hegarty. Four years later in 1986, BBH was also voted Campaign’s Agency of the Year, and won the title once again in 1993. In addition, BBH became the Cannes Lions Advertising Festival’s very first Agency of the Year in 1993. It also won the title again in 1994.

Throughout BBH’s two-plus decades, Sir Hegarty has been responsible for numerous accolades for the agency. Among his abundant award show honors, Sir Hegarty has taken home over 15 Clio’s alone, and his Levi’s 501 work is in the Clio Hall of Fame. since its inception in 1982 BBH has been named Agency of the Year more than six times, most notably by Campaign magazine, who also named BBH as their first-ever Network of the Year in 2004, Cannes, and others.

Sir John’s credits include Vorsprung Durch Technik for Audi, and Levi’s’ Bath and Launderette. His awards include two D&AD Golds and six Silvers, Cannes Golds and Silvers, and British Television Gold and Silvers. More recently, he was awarded the D&AD President’s Award for outstanding achievement in the advertising industry and chaired the 1999 New York Art Directors Advertising Show.

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EP280: Michael McLaren, President of North America, Bounteous

Michael is a passionate and dynamic leader with over 20 years experience in the integrated marketing communications business.

“I like to think of myself as a globalist – with extensive international experience and a love for technology, digital innovation and clients business – I’ve demonstrated a proven capability to build businesses, nurture client relationships. drive digital engagement, embrace and exploit technology innovation, convert new business opportunities, develop high performing teams and empower great people.”

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EP279: Ross Martin, President, Known

Emmy and Peabody award-winning marketer and business leader Ross Martin is President of Ad Age Agency A-List marketing firm Known and the Founder of venture capital fund Lunch Partners, an early-stage private investment vehicle for some of the world’s most inspiring CMO’s. He is the Executive Producer of Netflix’s Jeen-Yuhs: A Kanye Trilogy and the five-part docuseries Countdown: Inspiration4 Mission to Space, both for Netflix, as well as Meal Ticket, a documentary about the McDonald’s All- American Games for Amazon Prime Video and Deep Dive, a new series with Universal Music Group and TIME Magazine. He is the Executive Producer and Co-Host of the popular iHeart Media podcast “Future Legends of Advertising,” now entering its second season.

Ross is a member of the National Board of Directors of the American Advertising Federation, the Yale University Center for Customer Insights and the Digital & Innovation Council for St. Jude Children’s Hospital. Recent accolades include Fast Company’s “100 Most Creative People In Business,” an Advertising Age “Media Maven” distinction, Fortune Magazine’s “40 Under 40” top business leaders and Adweek’s “50 Most Indispensable Executives in Advertising.” In 2014, he was inducted into the Advertising Hall of Achievement.

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EP278: Samira Ansari, Chief Creative Officer, Deutsch New York

An international multi-award-winning creative, Samira has worked across Fortune 500 brands including AB InBev’s Michelob Ultra, U by Kotex, ESPN, Virgin Atlantic and P&G’s Pringles. In 2022 she brought home the only Cannes Gold Lion in Innovation for a world-first physical vs. virtual tennis match between real-life John McEnroe and his digital avatars from the past for Michelob Ultra. ‘McEnroe vs. McEnroe’ also received a 2023 Sports Emmy Award in the Best Digital Innovation category. In 2022 she was recognized on Adweek’s Creative 100 list.

Career highlights include turning the consumer problem of the NBA bubble during the pandemic into an opportunity – with the highly awarded digital experience, “Courtside” for Michelob Ultra, by transporting fans closer to the action. She’s made headlines with her brutally honest work for U by Kotex, forever changing the way female sanitary products are marketed, taking Pringles to the Super Bowl for the first time ever, re-launching the P&G laundry business throughout Europe, and successfully launching Mike’s Hard Lemonade throughout South America.

Prior to Deutsch NY, Samira led the AB InBev portfolio of business at FCB New York. She’s worked across three continents and held creative roles at Johannes Leonardo, Grey Group, Leo Burnett New York, TBWA\Chiat\Day, J. Walter Thompson and Saatchi & Saatchi Paris. Her work been recognized at the Cannes Lions Festival, The D&AD, Effies, The One Show, Clio, and the ADC.

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EP277: Julie Michael, CEO at Team One, Publicis Groupe

Julie is both fiercely competitive and “Minnesota nice.” Her clients benefit from her tenacity and flair for making the seemingly impossible, possible. She has led dozens of integrated marketing programs for modern brands, from launching the car-of-the-future with Steven Spielberg to giving affluents permission to fly private jets again. Protecting pricing power and shifting market share for her clients drives her.

She previously served as Executive Director, Account Management, overseeing the agency’s Lexus National and Dealer Association accounts, and has been with Team One for 18 years. She has held a number of senior management positions, including director of experiential marketing, director of business development, and executive director leading numerous agency clients, among them The Ritz-Carlton, Marriott, HSBC Premier, Häagen-Dazs International, American Express, Flexjet, Icelandic Glacial, Anaheim Ducks, Northern Trust, and Procter & Gamble.

Before joining Team One, she was the Marketing Director at a premier Northwest resort, Crystal Mountain, running all aspects of marketing and sales.

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