EP36: Keith Reinhard on Bill Bernbach and creating Omnicom

Advertising Age has referred to Keith Reinhard as the advertising industry’s “soft-spoken visionary” and in 1999 named him one of the top 100 influentials in advertising history. He is Chairman Emeritus of DDB Worldwide. As a working creative director, Keith was responsible for McDonald’s “You Deserve a Break Today.” Teams under Keith’s direction created award-winning campaigns for Anheuser-Busch, Volkswagen, PepsiCo and others.