EP66: Lauren Sallata On Panasonic and Michael Phelps

Lauren Sallata is Chief Marketing Officer at Panasonic Corporation of North America. She leads the company’s presence at CES, using the show as a launchpad for the global brand platform as well as the company’s most recent What Moves Us campaign – which celebrates the power of purpose and passion shared by 270,000 Panasonic employees and celebrated Olympic and Paralympic athletes.